Growth Campaign Specialist

The Programme 

Our Marketing teams conceptualize and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement.  
 
The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users.  
 
Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market.  

What You Will Do 

• Independently lead execution of assigned campaign/s. 
• Coordinate with various teams on relevant requirements and timelines to: 
• Secure deals and vouchers. 
• Ensure the campaign is properly communicated across in-app and external channels. 
• Create, set up, & ensure standard quality of in-app assets: microsites, banners, push notifications, vouchers, deals, and other features. 
• Propose initiatives for optimization of campaigns and internal processes. 
• Generate post-campaign reports and actionable insights for subsequent campaigns. 

Required Skills and Abilities 

• Fresh graduates with an interest in e-Commerce; or  
• 1-2 years of work experience in a Marketing role, preferably in e-Commerce, telco, or FMCG 
• Good project management and communication skills. 
• Self-starter; Able to work quickly and pivot when necessary. 
• Thorough and detail oriented. 
• Strong ownership and passion in assigned tasks.   
• Demonstrates they are a team player.   

About Us: 
 
Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is a platform tailored for the region, providing customers with an easy, secure and fast online shopping experience through strong payment and logistical support. Shopee aims to continually enhance its platform and become the region’s e-commerce destination of choice via ongoing product optimization and localized user-centered strategies.